Despite the company’s well-publicised $500 billion pledge to the US economy, Trump’s White House event saw him double down on trade aggression.

“In some cases, we’re looking at up to 46 per cent tariffs.”

Starting 5 April, a base 10 per cent tariff kicks in across all US imports. Then, from 9 April, so-called ‘reciprocal tariffs’ will be imposed on countries that dare charge the US more for its exports. Among the worst-hit are India, at 26 per cent, Malaysia, at 24 per cent, and Vietnam, which is slapped with the full-fat 46 per cent levy. Even nations previously untouched will now experience a minimum 10 per cent hike.

Job’s Mob, which has been quietly shifting production from China to places like India and Vietnam, is now facing tariffs no matter where it turns. One 34 per cent tariff was dropped today like a bombshell, stacking on top of a 20 per cent hike from January. The idea that China was the issue has been torched—it turns out the new locales are just as bad in Trump’s eyes.

“Apple’s efforts to expand out of China are being discouraged,” one industry watcher muttered, noting the irony that every move Job’s Mob makes now comes with an import tax.

9to5Mac suggests that Trump might grant a few exemptions to ease the impact for some key Apple nations, but with China still in the crosshairs, don’t expect a blanket pardon.

Either way, it’s a head-on car crash for the Cupertino giant’s margins—and it won’t be Tim Cook footing the bill.

Apple pulled out all the stops to help get Trump elected and shelled out a substantial amount to stand among the other tech bros at his inauguration. Since then, it has been fighting off demands from Trump’s minions that it become less inclusive in its hiring policy and now this.