Job’s Mob hypes specs 

The Fruity Cargo Cult Apple has rolled out new MacBook Pro, iPad Pro and Apple Vision Pro models and stuffed them with a shiny M5, which it claims is finally ready for the AI era.

Fruity cargo cult’s chip clout under threat

The fruity cargo cult Apple may be about to lose its long-held grip over TSMC as Nvidia muscles in with a deluge of orders for high-performance computing parts and AI kit.

New king needed as gadgets grow stale

It seems the Fruity Cargo Cult Apple is preparing for a royal succession, with Bloomberg whispering that hardware boss John Ternus is the chosen heir to Tim Cook’s polished aluminium throne.

OLED demand spikes as panel makers finally claw back profits

The Fruity Cargo Cult Apple’s latest shiny toy, the iPhone 17, has once again whipped the faithful into a frenzy, and the real winners are Samsung Display and LG Display.

Apple blunders drag rivals into costly copycatting

The Fruity Cargo Cult Apple’s titanium phase looks like it is about to claim casualties among its copycat rivals.

Foxconn accused of dodgy contracts, wage delays and discrimination

The Fruity Cargo Cult Apple is once again facing awkward questions about the way its prized iPhones are churned out in China by its besties Foxconn.

First in-house 5G chip behind the curve

The Fruity Cargo Cult Apple, and its Tame Apple Press, made a big song and dance about its shiny new C1X modem in the iPhone Air, but the reality is less impressive.

Thinner iPhone runs out of puff

The Fruity Cargo Cult Apple made a lot of noise about longer battery life in its latest iPhone 17 lineup, but it would appear that the Air is not that good.

Wants to force them to eSims

The Fruity Cargo Cult Apple has decided it knows what’s best for its users, this time dangling bigger batteries as a bribe to get people off physical SIM cards.

Fruity Cargo Cult tries to wow punters with pointless thinness

The new iPhone Air is so thin it might snap in a stiff breeze and even the die-hard Apple fanboys aren't cheering.