Published in AI

Intel could've ruled AI

by on24 February 2025

Bureaucracy held it back: Koduri

Troubled Chipzilla had the power to dominate the AI market, but "spreadsheet & PowerPoint snakes" in the boardroom strangled its potential, according to former exec Raja Koduri.

The tech giant's ex-graphics chief slammed Intel’s leadership, claiming its red tape and risk-averse decision-making have cost it AI supremacy.

In a fiery rant on X, Koduri revealed how Intel’s abandoned projects could have obliterated the competition, yet internal bureaucracy left them dead in the water.

Koduri claims that Intel boasts groundbreaking technologies that could reshape the industry and seize control over key markets, from data centres to personal devices.

However, he says a culture of fear prevents innovation, with management too focused on short-term losses to see the bigger picture.

“The spreadsheet & PowerPoint snakes – bureaucratic processes that dominate corporate decision-making – often fail to grasp the true cost of surrendering performance leadership. They optimise for minimising quarterly losses while missing the bigger picture," said Koduri.

According to Koduri, one of Intel’s biggest blunders was failing to adopt TSMC’s processes when its chip manufacturing faltered. He believes the company has convinced itself it can no longer compete, simply because its leadership won’t take bold action.

Koduri didn’t hold back, saying Intel’s former CEO Andy Grove was the last leader who “understood every layer of the company’s stack very intimately.”

Perhaps most damning was his claim that if Intel had pushed ahead with its Rialto Bridge and Falcon Shores AI GPUs, it could have left NVIDIA's Hopper H100 chips in the dust. Instead, Intel scrapped those projects, lagging in AI revenue while competitors surged ahead.

Last modified on 24 February 2025
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