
Apple's gold watch is now obsolete
For $10,000 it is getting Beyoncé a joke
The fruity cargo cult Apple has shown how pointless it is to spend cash on its high end gear by obsoleting its most stupidly expensive product two years after releasing it.

Apple snubs EU tax inquiry
Says the cash will prejudice its tax appeal
Fruity cargo cult Apple is snubbing an EU investigation into tax evasion saying that if it were involved, it would prejudice its challenge to an EU order to pay up to 13 billion euros ($15 billion) in back taxes to Ireland.

Apple getting into advertising business
Expect it to be even more super-cool and hyperbolic than Google
After years of convincing people that its shiny toys were better than products half as cheap, the fruity cargo cult Apple is thinking of getting into the advertising business.

Dialog suffers from its Apple dependence
Sees shares fall as Apple cuts orders
Shares in Dialog Semiconductor fell by 17 percent on Friday to a four year low after the Anglo-German chipmaker said its main customer Apple would cut orders for its power-management chips by around 30 percent this year.

Microsoft now more valuable than Alphabet
Return of the Vole
Microsoft's value has surged 40 percent over the past 12 months to become more valuable than Alphabet.

Interest in mobile AP processors slumps
Strategy Analytics says it fell five percent
Beancounters at Strategy Analytics have added up some numbers and divided them by their shoe size and decided that the global smartphone applications processor (AP) market declined five percent on year to $20.2 billion in 2017.

Apple offs Japan Display
Another partner in trouble as Apple moves to OLED
Another company which leaned rather too heavily on Apple is in trouble after Jobs' Mob has decided to use OLED screens in all three new iPhone models planned for next year.

Don't give me steam
Apple blocks Steam Apps
Apple has blocked the plans of the biggest distributor of PC-based video games to extend its reach into iPhones because, while it would give users access to a lot of games, Steam did not want to gut its bottom line and give Apple all its profits.

Apple signs deal with VW
Fruity cargo cult will work with Hitler's favourite car company
The super-green Apple will work alongside a European car maker which has been fined for fiddling its emission ratings to take control of its employee's self-driving shuttles.

Apple knew its iPhone would bend
It still denied it
Fruity cargo cult Apple knew that its iPhone 6 and 6 Plus were designed in such a way that they would bend, according to internal documents.